The Mystery of Twitter’s “Car Dealership Guy”: A Comprehensive Identity Exploration


If you preserve up with automobiles, company, and entrepreneurship, there is a enormous likelihood you have heard of the Auto Dealership Man on Twitter. With above 400k Twitter followers, CarDealershipGuy has turn into the foremost supply for insider information on automobiles, dealerships, and the automobile business.

But who is CarDealershipGuy? What’s behind his good results and increasing reputation? Here’s what we know about him and what you could understand soon after performing a deep dive into his account and historical past.

CarDealershipGuy has been functioning in auto dealerships for above 15 many years, with knowledge across income, finance, leadership and even ownership. This varied insider standpoint equips him with invaluable insights into dealer operations, the employed auto company, and what tends to make the automobile business tick.

The Secret of His Acceptance

He’s produced really the affect in latest many years, sharing invaluable insights into the realms of auto-acquiring, dealer operations, and the inner workings of the employed-auto company. Thanks to his mixture of customer advocacy and huge-image financial insights.

Breaking the boundaries of the automobile business, he mixes wisdom with humor, supplies useful auto-acquiring ideas, and offers an unbiased standpoint on the automotive business world—all, of program from the eyes of a seasoned auto dealer of 15 many years.

What Do We Know About This Man?

There is truly minor to know about him aside from a couple of posts that interviewed him. He does not share his title or the place he’s found and I do not believe that is going to alter anytime quickly.

As he shared in an interview, “I’ve noticed a great deal of various varieties of experiences, various varieties of dealerships, and consumers that depart content, as effectively as consumers that are not content with their knowledge.” This breadth of information assists him relate to the two dealers and each day auto purchasers.

From that, he began sharing his insights from the within of the business which led to some fast development. He explained it himself: his fast development is a microcosm for the reality that men and women are thirsty for this variety of information … They just come to feel like there is a great deal that they do not know about the industry”.

And he is not incorrect simply because it correlates with the sum of youthful licensed drivers, according to statistics in 2021 in the United States alone, about 17.44 million U.S. licensed drivers had been at age in between twenty and 24 many years outdated, which quite considerably says that there are a great deal of youthful drivers out there that most likely could advantage from a effectively-informed instructor like himself.

His Authenticity

1 of the items that the common customer also liked about him is his authenticity, he explained on his chat with Car Remarking, “Other than providing to promote automobiles to consumers, which you happen to be supplying actual worth with, I have not produced income, I have not offered programs,” he remarked in his interview with Car Remarking. “I am not performing it for the income,” he continues, “I am performing it simply because I take pleasure in educating other people and sharing my information, also it really is been an superb networking instrument for me”.

His enjoy to give fresh and unheard info about the auto dealership planet plus a real intention to assist the common men and women, produced him the well-liked guru we have right now.

Rather, his inspiration comes from a real wish to educate men and women what he is aware of. “I am performing it simply because I take pleasure in educating other people and sharing my information, also it really is been an superb networking instrument for me.”

This lack of economic incentive and merchandise to push assists him retain an genuine, unbiased voice – a enormous driver behind his loyal following.

Some Of His Previously Tweeted Suggestions, Tricks, and Ideas


  • Verify the cleanliness of a business’s bathroom to gauge if it is effectively-run
  • Indian consumers are difficult negotiators
  • Target relentlessly on value, credit score/financing, or worth when marketing automobiles
  • Trade-ins are the most lucrative way for dealers to get stock
  • Stay away from acquiring a auto on Saturdays when it really is hectic and stock is picked above
  • Contemplate a auto with small preceding harm for a excellent reputable deal
  • Constantly check out the Carfax once again thirty days soon after obtain for any newly reported accidents
  • Check cold auto begins your self soon after car has sat for 24+ hrs


  • Get trade-in appraised prior to negotiating value to keep away from dealer producing up margin
  • Detail and clear check out engine light when marketing your outdated beater to maximize revenue
  • Present warmed-up automobiles to hide faulty engine noises
  • Promote beneath-market place rates but lowball trade-in worth to make up margin


  • Most auto dealers are burnt out and caught in their personal echo chambers
  • Females make far more income than males in employed automobiles – they shut far more income
  • Auto dealers will open stock-much less showrooms as ecommerce rises
  • The auto company is all about men and women and relationships, not automobiles

His Socials

His assisting hand does not only increase to Twitter with his podcast but also to his personal YouTube channel, the place he shares far more insights with some of the most notable names in the business this kind of as Alex Vetter, CEO of Vehicles Commerce. He also shared a CDG Insurance coverage Policy on his Twitter account which includes insights into the auto market place, automobile lending and economic system to his month-to-month electronic mail to 50K+ subscribers.

He has a website that supplies a variety of solutions to auto purchasers and sellers and a newsletter that supplies transparent insights into the auto market place by way of the lens of a auto dealer.

A 1 of a Variety Instructor

Past business essentials, CarDealershipGuy supplies lots of actionable suggestions for auto purchasers and sellers. He cautions men and women to truly scrutinize financing terms prior to signing, as loan charges and rates hit all-time highs.

He also tends to make predictions on market place fluctuations, often incorrectly but usually correct primarily based on his information evaluation. As he notes, “If you just stick to the information I am laying out, it nearly usually factors you in the correct path of the place rates are heading.”

Despite the fact that we have minor information of what is behind the mask, the men and women proceed to feel him. In spite of the reality that a great deal of car dealers may possibly not like him for his brutally sincere ideas on the business, he’s super valuable. In moments like this, it really is not about digging out who’s behind the mask, it really is about appreciating what he is carried out, and it really is quite clear with his enormous reputation and increasing good results.